What is SEO?
SEO stands for Search Engine Optimization. According to Moz.com, SEO is “a marketing discipline focused on growing visibility in organic (non-paid) search engine results”.
SEO stands for Search Engine Optimization. According to Moz.com, SEO is “a marketing discipline focused on growing visibility in organic (non-paid) search engine results”.
A common question of companies wanting to drive traffic to their website is “Should we advertise in the search engines? Or conduct a search engine optimization project? Neither? Both?” Based on 20 years of helping people with marketing in search engines, here are a few thoughts.
Ha. Just got another message from a client who has been the victim of several comment spam campaigns:
There's a few problems with setting up shop on the web. All of your competitors are right next door. You're in the worst neighborhood, with crooks inventing new tools to break in every day. That parking lot you just built now has to accommodate scooters and semi trucks.
I have been interested in setting up clients with blog sites for a few years now and I know they really help drive business to your website. Any way you can continue to let your potential clients know how knowledgeable you are on your profession is a bonus.
CRM (Customer Relationship Management) systems, they sound so great! Setup a CRM, put all your contacts and clients in there, add some forms to your website and BOOM the money will just pour in.
Except that’s not how it happens.
You launched your Drupal site yesterday, and it's not on the front page of Google. What do you do now? One of our clients asked us about Search Engine Optimization (SEO) recently, so I thought I'd share some advice from our experience.
Have us run your website through our quality checklist. We'll find all the clutter in your modules, files, and views.
Businesses are increasingly interested in investigating and implementing Open Source technologies to help cut licensing costs, increase security, and stay ahead of their competition. Whether your organization is looking for web development using an Open Source platform, maintaining a Linux server, or simply exploring a shift towards the Open Source world, Freelock can help you navigate through the hundreds of options to ensure your systems are working for you.